I’ve coached over three thousand people through their Cisco IT exams as well as countless friends and business colleages with various business and internet marketing issues.
There are some core things which I see people doing which actually prevents their success. I can often point it out to them but they seem so compelled to carry on regardless that they struggle to drop this one bad habit.
They delay results and lose a big pile of money in the process.Here are a few examples:
- A student spends days looking at stuff which is not in the exam syllabus
- A business owner spends weeks learning web programming while he loses money
- A therapist loses an entire days work trying to change the colour of her e-mail template
You see, the devil really is in the details.
It is nice to be able to find new stuff out but a person could weigh up the benefits against the time invested here. If cash flow is good and we have the free time then fire away. If time is an issue and we really need to generate more cash flow then for goodness sake, focus on what is going to get you to where you want to be first.
When that is taken care of, do what feels fun and learn stuff for the sake of it. There is a massive difference between being effective and being efficient. Being efficient is sorting through your e-mail, clearing out spam and discovering new ways to change what you are already doing. Being effective is making five sales calls or knocking out two hours of quality study for your upcoming exam.
Paul Browning