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  • DON’T DO THIS – IMPORTANT

DON’T DO THIS – IMPORTANT

  • Posted by Paul
  • Categories Internet Marketing
  • Date October 29, 2012
  • Comments 6 comments

shout-216x300 (1)I’ve made this mistake so I’m not getting on my high horse here.

But I’ve learned from it and I don’t do it anymore (not much anyway). Let me tell you what IT is. I read about it most days and I’m surprised that so many people do IT but if you can avoid doing this then you will save yourself a lot of heartache, disappointment, time and money.

The IT I’m referring to is this.

Let me explain with how it is asked in most forums or via e-mails to me in my office.

‘Dear Guru,

I’ve spent the last two years building my blog about (insert topic here). I’ve got about 1000 people on my e-mail list who get my newsletter each week.

I’m just wondering how to go about monetizing it now. I don’t have any products to sell and only give away free stuff to my readers.’

So, what this person has done is the wrong way round. If you want to make a hobby of the web then do what they do. If you want to generate an income then don’t. The blog can still be used but it must be built around your products be it Kindle books, members only videos or webinars people pay to attend. Whatever.

You can’t afford to invest two years of your life building something which won’t sell. I cover testing the market in Click and Grow Rich (the book) but for now, please consider doing things the right way round.

Have fun.

Paul Browning

[gravityform id=”1″ name=”Click Newsletter”]

Tag:success

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Paul

Paul left the police force in the UK in June 2000. He started his first online business in 2002 selling IT training courses.

Since then he has created several other online businesses including IT certification training websites and small business marketing support. Paul has also written over 15 Amazon best selling books.

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    6 Comments

  1. Courtney Taylor
    July 18, 2014

    I have had this experience as well. It is a huge waste of time to blog without profit.

  2. Jordan Kimmel
    July 18, 2014

    I think building the email lists is important though. You can always make lemonade out of lemons.

  3. Skye Greene
    August 13, 2014

    Couldn’t agree more! We don’t want to waste time on something if it means not getting any profit out of it.

  4. Susanna Johan
    August 22, 2014

    I totally agree! You can’t just invest years of your life building something which won’t benefit. It’s going to be a waste of time, money and effort.

  5. Grace Michaels
    August 22, 2014

    Right, Susanna. Instead, invest first on studying the business/product before pushing through.

  6. Helena Robertsmith
    August 29, 2014

    I’ve had my share of this mistake but I learned from it. Lessons are learned so it’s still okay.

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